The 8-Bit Revival & 16-Bit War · 1985â1994
Sega Master System
Sought After?
Modestly in the US, more so among European and Brazilian collectors where it was far more successful than in America.
Downsides
Weak third-party support in North America because Nintendo's strict licensing agreements effectively locked publishers into NES exclusivity.
Why It Faded
Never broke Nintendo's US market dominance â it's estimated the NES outsold it roughly 9-to-1 domestically.
Trivia
The Master System became so beloved in Brazil that Tectoy kept releasing new games for it â including a licensed Duke Nukem title â well into the 21st century.